Editorial & Corrections Policy

Editorial independence

No brand can pay for, or pay to influence, a verdict on this site. We do not currently run advertising or affiliate links; if that ever changes, any commercial relationship with a brand under review will be disclosed on that review, in plain language, above the fold.

How we handle errors

If a marketing claim, an ingredient fact, or a citation on this site is wrong, we want to know and we want to fix it quickly.

1. Report it via Contact — select “Correction / factual error” and include the review or ingredient page URL.
2. We verify the correction against a primary source (the original study, or the brand’s own current packaging/site).
3. Substantive corrections — anything that changes a verdict — are reflected in the review’s “Last verified” date. Minor corrections (typos, broken links) are fixed without a formal note.

Formulation changes

Brands reformulate products without always announcing it clearly. When we’re made aware a formulation has changed, we re-review the ingredient list and claims rather than assuming the original verdict still holds.

Scope of our verdicts

A verdict addresses whether the published evidence supports a specific marketing claim — it is not a judgment of the brand, the product’s safety, or whether you personally should buy it. “Exaggerated” describes a claim’s relationship to the evidence, not an accusation of bad faith.